Nelon, a new creative brand management agency, based in Cape Town has launched a collaborative creative consulting approach. This focuses specifically on businesses and entrepreneurs in need of a new approach to business.
Nelon is a team of experts, ready to assist SMEs with invaluable insight and are all highly experienced in their respective fields. They are available to share expertise and to help you build a profitable and sustainable business: from above-the-line, below-the-line, digital, PR and organisational development through to planned progressive consultation.
We partner with SMEs to best determine a plan of strategy and rollout as well as to showcase what the collaborative consultancy can do. Through our independent team of experts we are able to cater to all business marketing functions and needs.
“SMEs get locked into what they have to do and lose focus on what they should do,” Nel says. “We use a coaching and mentorship method, working closely with SMEs to ensure that their business objectives meet creativity when building their brand.”
“It’s important that they make money but of equal importance is that their brand is sustainable, so we establish long term methods to help them do it specific to their trade,” he adds.
“This is an initiative for SME’s to help them avoid some of the pitfalls when it comes to marketing and business development by giving them all they need to get going and implement measurable and sustainable systems.”
“The findings of the recent SME survey are of great value especially when we see how building a customer base and boosting top line continues to be a major concern,” he says. “With 43% citing sales and marketing as the area where they feel they needed the most assistance, we are incredibly excited to offer this service to SMEs at a really affordable rate.”
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