daniel mashasha

daniel mashasha from Brand building packages

By: Brand building packages  04-24-2010
Keywords: entertainment, Web Advertising, Brand

   In order to accommodate local advertisers who wish to have a consistent and long term presence on air ,we have created a discount structure that enables advertisers to take an advantage of the stations available inventory at all times.   Radio packages like these are frequently used by retailers, car dealers, who wish to establish top of mind awareness of their brands so that whenever consumers think of buying something they should think of them first. The Brand Builder Package is designed to for advertisers with a strong retail, hospitality, operation in one or several towns in the province and who wish to build their image and make their brand household name in the NWFM target market.   The package contains 40 adverts of 30 seconds each for a period of a month. Minimum advertising period is three months (Production Studio Cost=R1600.00) and for 6 months there will be no production cost applicable. The advertiser can choose whether he /she prefers the advert to be evenly spread across all weeks or to run twice the number of adverts every second week. A limited number of these packages are available for R2000.00 per week for 20 days. Prices are quoted excl.VAT and production. 40% are guaranteed to be placed in prime time( Mon-Friday 06:00 -1800 )The spot schedule will be placed by the station in order to  reach the maximum number of listeners 2 times or more every  day for 20 days. The table below shows an example of a Brand Builder Schedule with 40 adverts over 20 days.

Keywords: Brand, entertainment, Web Advertising

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