Dick’s Sporting Goods, Inc.: MicroStrategy Customer Success Story

By: Microstrategy  11-11-2011

Industry:  Retail

Sales Analysis
Inventory Management
Category Management
Data Scalability

Database:  Oracle

Database Size:  2 TB

Number of Users:  300

Deployment Type:  Intranet

Dick’s Sporting Goods, Inc. uses the MicroStrategy platform as its enterprise reporting standard. Dick’s Sporting Goods is an authentic sporting goods retailer that offers a broad selection of high-quality, competitively-priced brand name sporting goods equipment, apparel, and footwear.

After reviewing reporting solutions from among the many available business intelligence products, Dick’s chose MicroStrategy to replace its Cognos installation. Dick’s Sporting Goods employees, including store managers, merchandising analysts, and senior management, use MicroStrategy software to analyze a 2-terabyte Oracle data warehouse. End users are able to perform sales, category, and inventory management analyses in order to more effectively track product sales, product mix, and inventory levels.

“Dick’s Sporting Goods’ commitment to MicroStrategy is further proof of the importance of business intelligence to large corporations today,” said MicroStrategy’s COO Sanju K. Bansal. “Leading retailers like Dick’s Sporting Goods are choosing MicroStrategy’s industrial-strength platform to gain visibility into their operations and make revenue-generating decisions that please management, shareholders, and most importantly, a discerning customer base.”

Dick’s Sporting Goods, Inc. is an authentic full-line sporting goods retailer offering a broad assortment of brand name sporting goods equipment, apparel, and footwear in a specialty store environment. As of May 5, 2007, the Company operated 309 stores in 34 states primarily throughout the eastern half of the U.S. The Company also owns Golf Galaxy, a multi-channel golf specialty retailer, with 75 stores in 28 states, ecommerce Web sites, and catalog operations.

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