Website Branding

By: Optimus01 (Pty) Ltd  06-02-2011
Keywords: Website Design, Web Development, Search Engine Optimisation

Website branding is about ensuring that your website follows the overall look and feel of your brand. Companies take time to develop their brand identity which encompasses things such as their logo, letterheads, business cards, product packaging etc. Therefore when designing a website for a company it is imperative to ensure that all the criteria followed during the initial brand development, are followed during the website design stage. It is essential to incorporate the same brand identity that a company has offline onto the website.

Keywords: Search Engine Optimisation, Web Development, Website Design

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Internet Marketing

(SEO), (PPC), Website Marketing, Bulk Newsletter Distribution, Search Engine Marketing (SEM) Internet Advertising


Website Audits

A website audit (about 70 - 90 pages long) deals with a complete off site and on site analysis. Not only do we examine every inch of your website, but we also look at how your website and brand identity fair of site. We will look at the following off site items: Online reputation Application and continuity of online brand identity Online presence and/or lack thereof Online target market analysis Online competitor analysis


Website Maintenance

Google Analytics Reporting Server Usage Stats Reporting Content Maintenance (8 hours) Module Updates Component Updates Security Updates Troubleshooting Directory Listing Suggestions Company Online Reputation Alerts SPAM Solutions and Attendance Broken Link Maintenance Server File Maintenance



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Website Design & Development

Grow your business Bring more visitors to your door Increase product sales Increase your reputation in the industry you operate in Be an extension of your brand identity Reflect who you are and what you are about Answer questions that your clients will have Form a strong basis for your online brand identity Convert visitors to sales Appeal to your target market Create awareness about your product or service Be stable and have very little down time Make you feel proud