Economics for Kids
Televison, 3D Graphics&Animation
The show is presenter driven, has strong graphic components and information and support is provided through expert guests. Munsamy says he believes the series was recommissioned because of these factors and that it is relevant to what is happening economically in the world today. “Looking at the financial turbulence we are experiencing at the moment makes it even more relevant to educate the viewer. We have all experienced the recent increase in basic food prices and the increase in crude oil. In today’s world it is paramount that people understand these issues, even at a young age. SABC strongly encourages edutainment in this direction.” Munsamy elaborates: “It is important for children to be aware of the economy and what is going on around them. It reinforces what they learn at school and also stimulates their interest further in this area, especially when choosing a career.”
The 2008 series differs from the 2007 series, primarily because they have chosen to film the new series as a business broadcast format. “It consists of two anchors, a male (ignorant but pretends to know a lot) and a female (she is knowledgeable and mature) filmed in a virtual set. The languages used are siSwati and English. “Simulated live interviews take place and we have a scroll at the bottom of the screen. At times there is ‘breaking news’ with a presenter at the location doing a financial report. 2D and 3D graphics are added in post. It is entertaining but at the same time very informative. The message is brought across in a clear, simple explanation.” Munsamy adds that they shoot with two cameras. “This allows for more variety in terms of camera angles and cutaways. The series is simple but colourful and graphics and music are used to reinforce the message and create a mood.
We also use inserts and we always showcase a successful entrepreneur at the end of each show. This insert is very important as it consolidates all business applications in a real and inspirational way.” Munsamy says that the aim of the programme is for schools in the rural areas to use them as lessons in school. “The Department of Education, together with other organisations, has embarked on a project whereby they install televisions in as many rural classrooms as possible. Very often, due to the high number of children in each class it becomes virtually impossible for the teacher to conduct a lesson. Hence this is a very important part of television based learning in this country.”Screen Africa