Brand Investment Strategies

Brand Investment Strategies from Zimelka Knox : Perception Capital

By: Zimelka Knox : Perception Capital  09-11-2009
Keywords: Financial, Marketing Services, branding

Investing money in the invisible world of perception is one of the toughest business decisions that company executives are faced with. The fact that perception is reality explains why the most successful companies in the world invest millions into their brand annually.

How much, where, how and with whom a company chooses to spend money on its brand objectives,
is where the risk lies. At Zimelka Knox our specialists formulate ways to minimize this risk and deliver measurable results with financial returns.

We are a passionate team of brand specialists, who have worked together since 1999. A combination of communication innovators, ethnographers and strategists with financial understanding.

Keywords: Agency, branding, communication, Financial, Marketing Services, Strategy

Contact Zimelka Knox : Perception Capital

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