Negotiating with the Savvy Buyer

Negotiating with the Savvy Buyer from Sandler Training - South Africa: Eric McKechnie

By: Sandler Training - South Africa: Eric McKechnie  07-09-2011
Keywords: Sales & Training

 

The goal of win/win negotiating is to reach an agreement that satisfies both parties and moves the relationship forward. In order to achieve fairness, or at least the perception of fairness, each side needs to uncover a better understanding of what the other really wants.

Keywords: Sales & Training

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