BankWorld Internet provides banks with complete control for the first time to create, manage and deliver targeted products and services direct to individual customers via their online banking channel.
BankWorld Internet is built on a hardened security platform ensuring
that your customer's personal details communicated online remain
confidential. Enhanced security also means that viewing and transaction
limitations can be restricted when multiple users have access
to individual or joint accounts.
Benefits of BankWorld Internet:
- Increased revenues
Improved levels of account information 24 x 7, for both
the banks' customers and internal bank staff provides increased
potential for cross selling
Complete range of configurable banking services and products
supported, including funds transfer, overseas remittance,
electronic bill presentment, share trading
- Competitive edge - multiple profiles enabling customer segmentation and targeted marketing, differentiates the bank from its competitors
- Customer loyalty - secure and reliable solution to reassure the
- Security levels can be set so that different internal groups
can access their required information only
- Different certifications and tokens are required for logon depending on customer's requirements
A single customer view is required for retention and up-sell
“With the acquisition of new customers always a more expensive proposition than the retention of existing ones, banks clearly understand the drive to up-sell account holders and gain greater share of wallet. As such, maximizing the opportunities to sell more products across the various channels is a goal for all of them. This requires that they know the individual customer and can target them with appropriate offers, whether to increase the business done with them or to keep them from moving to another bank. The resulting conversation with the customer should be able to take place in any of the bank’s channels, and indeed, may need to traverse more than one. “ According to Datamonitor latest online banking research “online banking in the age of web 2.0” , channel vendors including CR2 focus on enabling sales and marketing actions across multiple channels (online, call centre, Kiosk and ATM)
Datamonitor, online banking in the age of web 2.0
BankWorld Internet enables financial institutions to provide powerful corporate and retail online banking.