Portfolio | Biba Pearce

By: Biba Pearce  11-11-2011

ZAR Travel, a boutique travel company focusing on the B2B market needed help. They had a website but it was outdated and not generating any traffic at all. They needed a complete website overhaul. I began by creating layout documents for the client, outlining the homepage elements, such as navigation, contact details, headings, and copy. Credibility was added to the site in the form of Associated Partners, Testimonials and Awards. My design partners created the new site based on my layout document, and then I wrote the copy to reflect their hands-on approach and other unique benefits for their clients. The result was a turnaround in site traffic of over 100%.

Other products and services from Biba Pearce


Services | Biba Pearce

I also specialise in B2B webcopy which includes converting technical reports into web content, white papers, case studies, video scripts, podcast scripts, audio scripts and other B2B copywriting services. I offer two related, but seperate services.


Mobile Marketing | Biba Pearce

Years working in the new products division for Vodaphone, a leading mobile technology company, as well as extensive web development, content strategy and SEO training, plus consulting for over 60 online organisations over the last 5 years, means that you are in good hands in terms of mobile marketing consulting. If you’re thinking about developing a mobile site for your business, make sure you get the best adivce possible.